CREATIVE DIRECTION • GRAPHIC DESIGN • PHOTO DIRECTION
Pay Pal
PayPal has revolutionized the way people handle online payments and transactions, building a brand that’s known for being fun, approachable, and incredibly convenient. A key moment in that evolution was the launch of PayPal’s first Debit and Credit cards. The work shown here spans early card concepts through fully realized executions – including direct mail, card carriers, web pages, emails, and digital banners – bringing the PayPal brand to life across every customer touchpoint.