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Aqua Training Bag
Aqua Training Bag is a unique product. Used by legendary boxers like Mike Tyson and Canelo Alverez, Aqua Training Bag is quickly becoming a standard training partner in gyms around the country. ATB is a punching bag that you fill with water, making it feel just like you are punching a human body. It's also a great source of exercise for boxers and non boxers alike. The trick here is to be able to generate brand awareness for fighters and enthusiasts, with the long term goal of turning this product into an interactive, home work-out partner through gamification, like Peloton and FightCamp.